Track’s supposedly greatest stage, the 63rdannual Grammy Awards, will be populated tonight—because the Grammys acknowledged, “together, while peaceable safely apart”—with song’s greatest names, alongside side Taylor Swift, Cardi B, and BTS. The Weeknd, nonetheless, could possibly not be in attendance—together or safely apart.
If truth be told, the Weeknd has determined to boycott the awards, telling the New York Instances in an announcement, “I will no longer allow my build to submit my song to the Grammys.”
Few musicians like had so lickety-split a cool weather because the Weeknd. The Canadian artist—exact name Abel Tesfaye—took dwelling a slew of American Track Awards leisurely November and gave the impression poised to rack up Grammy Nominations that same week. Other than the Grammys took one watch at the Weeknd’s fourth album, After Hours, which had one amongst the greatest debut weeks of any 2020 album and included platinum singles be pleased “Heartless” and “Blinding Lights—the Grammys saw this—and acknowledged, “nahhhh, fam.” The Weeknd would later philosophize the morning of the Grammy nominations as a “sucker punch.” (He received none.)
It used to be a sucker punch that soured the Weeknd’s wish to plan at the awards ceremony. Pointless to claim, by then, the Weeknd had already booked the greatest expose of the year, the Good Bowl LV halftime expose, which would traipse on to arrangement almost 100 million viewers and present a triple digit bid within the Weeknd’s song gross sales. (The Grammys philosophize snubbing the Weeknd thanks to his halftime booking.)
The Good Bowl made for the more or less efficiency the Grammys would completely need a portion of. They’re going to get none of it. No “Heartless.” No “Blinding Lights.” The Weeknd will not even be there.
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Why isn’t the Weeknd attending the Grammys?
The cause the Weeknd won’t plan: he merely wasn’t nominated. The resolution, nonetheless, isn’t one amongst petulance, but as a substitute a unswerving frustration with the Grammy nomination direction of and, doubtless, the Grammy institution itself—the award expose having nowadays received accusations of bias against females and Shaded artists.
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The exact seek recordsdata from then is why wasn’t the Weeknd nominated? Some imagine the snub comes from the “nameless expert committees” who, after reviewing nominations from the Recording Academy—comprising thousands of song consultants, i.e., the voters—by some means like the final remark on nominations.
It’s this backroom secrecy that led the Weeknd to boycott the awards, now refusing to submit song for future consideration.
The Weeknd joins the ranks of assorted artists—most notably, Drake, Kanye West, and Frank Ocean—who like furthermore openly criticized the Grammys. Whereas the Grammys like taken steps to diversify its membership, it stays to be considered how future artist recognition reflects this initiative.
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