IKEA generates 0.1 p.c of the sphere’s annual greenhouse gas emissions. Can this $40 billion multinational firm change into climate sure by 2030?
Jesper Brodin, CEO of Ingka Neighborhood, joins Azeem Azhar to discuss about how one can develop a industrial while investing in renewable vitality, sourcing sustainable materials, and constructing a spherical financial system.
Additionally they discuss about:
- How being a pacesetter within the “green revolution” is a industrial different.
- How mass production would possibly well well genuinely expedite growth in direction of sustainability.
- Why supporting possibilities in their efforts to re-exercise and recycle is section of IKEA’s thought.
Additional resources:
- “The Drive to Decarbonize with Ramez Naam” (Exponential Seek podcast, 2020)
- “Ikea says it’s more uncomplicated being green while that you just would possibly well presumably be non-public” (Financial Events, 2020)
- “Ikea Will Carry Again Frail Furnishings” (Unusual York Events, 2020)
HBR Gifts is a community of podcasts curated by HBR editors, bringing you the one real industrial suggestions from the main minds in administration. The views and opinions expressed are entirely these of the authors and function no longer necessarily mediate the loyal coverage or location of Harvard Industry Evaluate or its affiliates.
