TikTok Groups Up with MTV for Novel ‘Trending: VMA’ Awards

TikTok is taking a gape to extra solidify its broader cultural presence by linking up with MTVs VMAs to delivery a weird, dedicated residing of awards that will be voted on by TikTok customers completely.

The unusual TikTok ‘Trending: VMA’ awards will function to “celebrate the creators and artists riding tune traits and culture”.

As outlined by TikTok:

“Origin on the present time, fans can vote for his or her favorites in lessons love Most attention-grabbing Breakthrough Song, Most attention-grabbing Audio Mashup, and Most attention-grabbing Artist x Creator Collab completely on TikTok.”

Varied TikTok-neatly-liked tracks and artists will be within the running, which will absolute self belief advised excessive engagement amongst customers as they trudge to enhance their popular stars within the app.

MTV will live-circulation the official “Trending: VMAs” award occasion from its TikTok memoir on September 10th, which will embrace artist performances and particular customer presenters.

TikTok has like a flash become a key platform for musicians, with the rising popularity of the app serving to to preserve shut exposure. And with tune being a key component of many platform traits, it will offer huge attain capability in case your song finally ends up hitting the dazzling notes.

Certainly, one of TikTok’s most in vogue viral clips, which facets particular person @DoggFace riding his skateboard down the avenue, with Fleetwood Mac as his backing music, resulted in Fleetwood Mac’s 1977 album ‘Rumors’ returning to the discontinuance 10 on the Billboard chart closing three hundred and sixty five days, purely driven by TikTok popularity.

Many other neatly-liked musicians are indubitably furthermore working to align with TikTok traits, and even updating the names of their songs to greater connect with how customers are taking part with their tune.

Given this, it makes sense for every TikTok and MTV to combine with these traits, in uncover to preserve shut every of their respective cultural capital – and as famed, it does seem likely that the ‘Trending: VMA’ occasion will trace neatly-liked, and must easy help generate even more passion within the app.

Fans can vote for the nominees within the Trending: VMA Awards right here.