Look Kyary Pamyu Pamyu Trudge from a Gargantuan Ribbon in New ‘Gentenkaihi’ Video

Kyary Pamyu Pamyu shared the novel music video accompanying her most modern single known as “Gentenkaihi,” which dropped Aug. 17.

The video produced by the ingenious team N2B+peledona depicts Kyary’s efforts to shake off the lingering public image of her being an icon of Harajuku “kawaii” culture donning a wide ribbon in her hair. The 28-year-susceptible artist truly runs a ways from a mammoth — about 6.5 toes high, 8.2 toes wide — personalized-made crimson ribbon throughout the video while moreover expressing her evolving style.

Kyary shares that the day of the shoot used to be hot and the scene in the wooded field used to be complicated to enact, however that she’s delighted with the discontinue end result. “I’m being chased by a mammoth ribbon, which is my ‘genten’ (origin, roots), and moreover dance with a wide ribbon on my head,” she says. “The day we shot it used to be essentially hot so the scene where I walk by the wooded field used to be complicated, however it’s a mammoth work so I am hoping you’ll examine it out.”